Below is my list of the top places you should submit your podcast to gain maximum exposure and find a greater audience.
Submitting your podcast to these directories is free and can help you find a greater audience.
I recommend you at least begin with the first 5 as they are the largest, most popular places people go to consume podcast.
*This list was most recently updated in August 2018
Before you begin to submit a podcast to iTunes and other directories:
- You must have an RSS feed. (There is no such thing as “upload to iTunes”)
- Apple really REALLY wants you to call them Apple Podcasts. I'm only leaving the word “iTunes” in this post for the SEO 🙂
- Some directories accept your podcast very quickly, some may never respond
- Even after being accepted, you might not be found in their directory for 1-3 days
- Use a re-direct plugin or service, like PrettyLinks, to make it easy to share your podcast. For example: Tell your audience, friends, and your mom “You can subscribe to my podcast on Apple Podcasts by going to MoneyPlanSOS.com/iTunes.” (Go ahead – try it)
- You will see many of the sites below begin with SteveStewart.me/_________. Using a redirect like this makes it easier for me to communicate when helping my clients.
- Log into your Apple account via https://podcastsconnect.apple.com
- Enter your RSS feed (for example: A libsyn user would submit http://yourshowslug.libsyn.com/rss, replacing the text “yourshowslug” with your libsyn show slug)
- Click “Validate”
- Click “Submit”
BONUS! The following directories pull from Apple Podcasts’ API – so there is no action needed on your part:
Overcast, Podcast Addict, Pocket Casts, Podcast Republic, iCatcher
Note: Artwork requirements are to provide a square image at least 1400×1400 pixels (but no more than 3000×3000 pixels), and the file size needs to be smaller than 500kbs. Use Tinypng.com to compress large files
Note: If you are a libsyn customer (use Promo code FINCON for your first month free), you can submit from inside your account (under Destinations). Many other hosting providers like BluBrry and Simplecast allow you to submit right from inside your account.
If not, then fill out their submission form at http://SteveStewart.me/submittospotify
Be prepared with:
- RSS feed
- Territory (USA, etc)
- Language (English, etc)
- Where you host your files (places like libsyn, Blubrry, Spreaker, Podbean, etc)
- Primary and up to 3 sub-categories
- Create a profile at http://SteveStewart.me/submittostitcher
Note: Stitcher has some unique stats, so you might want to visit their Partners Portal every so often.
Also not that any follow up issues go to email@example.com
TuneIn Radio is often used with the Amazon Echo.
Help Alexa find your podcast:
- Go to http://SteveStewart.me/submittotunein
- Click the “Submit Your Podcast” hyperlink in the paragraph.
Be prepared with your RSS feed, logo, a banner image (1024×300 pixels), and categories.
To make updates to your TuneIn listing, go to https://help.tunein.com/how-do-i-update-my-podcast-or-program–H1ax0B7_f
5: Submit a podcast to Pandora
Pandora is the newest kid on the block. If the success of Spotify for podcasting is any indication of how podcasting can grow outside of people using iPhones then this is definitely a place you want to be.
However, the submission through the form below is a PAIN! The good news is, if you are a libsyn user then you can contact firstname.lastname@example.org to get in the queue. He will make it as easy as creating destinations for Spotify or Google Play Music.
But if you don't host your podcast with libsyn, then:
• Go to http://stevestewart.me/submittopandora
• Get ready to answer a TON of questions, including media host, average episode length, last years' download numbers, sample rate, bitrate, and LUFs (seriously?!?)
Again, if you host with libysn then go through them.
iHeart is known for more than podcasting, but appears to be here to stay.
libsyn users can submit directly from the publishing platform, but have to wait 2 months after launch. *Note: The iHeart submission page does not indicate a waiting period, but there still might be one.
- Go to http://SteveStewart.me/submittospreaker
- Enter your email, Podcast name, RSS feed URL, and any other information
It's that easy!
Note: You must have been accepted in Apple Podcasts (aka iTunes) first
- Go to BeyondPod’s forums at http://SteveStewart.me/submittobeyondpod
- Post your iTunes URL in the Forum
It's a weird way to submit a podcast, but the only one I know.
- Go to http://SteveStewart.me/submittoplayerfm
- Fill out the name of podcast, homepage, RSS Feed URL
- Write a short message about why your podcast should be in a featured channel
- Include your e-mail address
Note: If you are a libsyn customer (use Promo code FINCON for your first month free), you can submit to RadioPublic from inside your account (under Destinations). Even if you are already listed, you can take advantage of the Gateway feature by setting up the destination in your libsyn dashboard.
If you're not a libsyn user then:
- Go to http://SteveStewart.me/submittoradiopublic
- Paste in your RSS feed or iTunes URL
Search on their free IOS or Andriod app to see if you are listed, or search via a web browser at https://play.radiopublic.com/?search=1
10: Google Podcasts
I'm cheating with #10 because you don't actually submit your podcast to Google Podcasts.
Nobody should be surprised that Google crawls your website and indexes the information. If you have an RSS feed in the head section of your website then it'll add your podcast to the directory.
Here is a lengthy – but helpful article about all things Google Podcasts: https://podnews.net/article/get-your-podcast-onto-google-assistant
Another great resource is in this post by Ray Ortega: https://thepodcastersstudio.com/where-to-submit-your-podcast
Please be patient as some of these directories take time to respond.
Some don't respond at all.
I have found it best to create a list where all my clients have their shows listed. You may want to create a spreadsheet with the destination and time you submitted, then search their directory a few days later to see if you've been added.
If you want help getting your podcast submitted to the Top 10 Podcast Directories, hire me to help you launch.