Podcast sponsorships must be more like partnerships. Otherwise, ads are simply wasting the listener’s time, the sponsors’ money, and can cost the podcaster too. This post may get me into a bunch of hot water, but the following has to be said: Sponsors who do not have direct ties with the podcast or host are […]
How to get a podcast listed in iTunes and the top 10 directories like Apple Podcasts, Pandora, Spotify, Google and See More…
So I’m asked to be a guest on [insert podcast here]. I’ve been given a list of questions he/she will ask. We connect via Skype or Zoom.us, we have a little pre-show chit chat, then they say, “Okay, I think we can get started”. How do you begin your podcast interviews? There are many ways […]
The success of your podcast’s downloads is largely dependent on two things. “This week’s episode got a lot of downloads. It must be a good show. Let’s do all our episodes just like that one.” I challenge you to think about that statement – and see for yourself that it isn’t true. Why? Because there […]
When it comes to show notes and episode descriptions: Less is more. It’s natural for a podcaster to write in the way that we think or speak. However, we need to get to the point when it comes to the limited space iTunes/Apple Podcasts and other podcatchers give us to explain what’s “today’s episode is […]
Have you ever wondered how often your podcast RSS feed gets pinged? It’s a lot more than you think. I was recently tasked with moving the Money Tree Investing Podcast‘s RSS feed away from their WordPress website feed to the one provided by their libsyn account. One of the steps was to create a permanent […]
Do you edit more than a few different podcasts? I manage more than 20 shows – many of which use ID3 tags. This is the process I found that works FASTEST: 1: Use ID3 Editor by PA-Software 2: Save the tag data for each show in a single DropBox folder 3: Load tag data to […]
Episode titles are VERY important for getting people to click PLAY on your podcast.
Don’t clutter your episode title with non-essential information. Here are my suggestions for getting the most out of your podcast episode titles.
I’ve reluctantly come to the conclusion that almost half of podcast download stats aren’t telling you the truth about your listeners. This video shows what to look out for and how to engage with your TRUE fans.
Podcasters and musicians know there is a difference between the LAME Encoder utilized by Audacity’s recording software and the Fraunhofer codec used by iTunes. When listening to spoken word recordings, such as a podcast episode, does the audience know the difference? Most will not. After all, they are listening in a noisy car or through […]